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The fitness is for every body campaign is designed to break the stereotype of what a ‘fit body’ looks like, and make consumers of all walks of life feel included, encouraged and confident in their own skin - with the support of our Clean Active Range.
PARTICIPATE IN THE CAMPAIGN
We are calling on all stockists to join the movement and reinforce the message of creating change in-store and online. Make a difference, form closer connections with your customers, and enjoy 10% off with our Clean Active Bundle.
The campaign will be running from 18 January - 28 February, and will be advertised nationally with a reach of 2 million people. This is one you won’t want to miss.
WHAT YOU NEED
We have a robust suite of POS to support your in-store and online activation, which includes:
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AMPLIFY THE MESSAGE
We need your help with sharing the message of fitness being for every body. We ask that you re-share our launch videos on your social media platforms and help to propel the movement we are trying to create. We can’t do it without you, join us and be a part of something special!
TRAINING ON THE CLEAN ACTIVE RANGE
For any stores wanting more support on our Clean Proteins, Clean Energy, Clean Recovery and Clean Greens, please reach out to your Account Manager. We will aim to facilitate casual training sessions throughout the duration of this campaign with our dedicated sales support team.
HEAR FROM OUR OWNERS
Learn the inspiration behind this campaign by visiting our retail site. Co-founder Darlene Powell & Co-owner Ricki Harrison both feature in short videos explaining their experiences with fitness and why this campaign is so important to them and our business.
WHAT HAPPENS NEXT?
If you’d like, you can direct your customers to our retail site where they will find meaningful support through unique stories and educational articles on nutritional information for supporting fitness, the social constructs of the fitness landscape and the ways they can help with creating change.
